Counterfeit Products: A Major Threat to Sales Revenue 🚨

Counterfeiting doesn’t just damage brand reputation - it also directly impacts sales revenues. It’s estimated that counterfeit and pirated goods sold abroad displace at least 20% of sales that would otherwise occur in legitimate markets like the U.S. This amounts to an estimated $29 billion in lost sales annually, harming both companies and the broader economy. While the true cost of these lost sales is difficult to pinpoint, the impact is significant.

How O'Legit Can Help

O'Legit addresses the counterfeiting problem with SurfID™, our innovative, non-invasive digital fingerprinting technology that ensures product authenticity at every stage of the supply chain. By creating unique digital fingerprints for each product, SurfID™ helps brands verify their items and eliminate counterfeit goods from the market. This solution protects businesses, preserves sales, builds consumer trust, and combats the devastating effects of counterfeiting on revenue.

For more information on how O'Legit can protect your brand, contact us today!